Last updated: September 2026
Privacy Policy
Welcome to avrental.se. We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights under the General Data Protection Regulation (GDPR).
1. Data Controller
2. The Data We Collect About You
We may collect, use, store, and transfer different kinds of personal data about you, which we have grouped together as follows:
- Identity Data: first name, last name, company name.
- Contact Data: billing address, delivery address, email address, and telephone numbers.
- Technical Data: internet protocol (IP) address, browser type and version, time zone setting, browser plug-in types, operating system.
- Usage Data: information about how you use our website, products, and services.
3. How We Use Your Data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- Contract Performance: where we need to perform the contract we are about to enter into or have entered into with you, for example processing rental orders.
- Legitimate Interests: where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
- Legal Obligation: where we need to comply with a legal or regulatory obligation.
4. Third-Party Processors and Tools
To provide our services, maintain our website operations, and optimise our marketing, we share data with highly trusted third-party service providers acting as processors. These include:
Google Workspace
Email hosting, internal document management, and communication.
Operates under Standard Contractual Clauses (SCCs) ensuring EU data protection standards.
Google Analytics
Website traffic analysis and usage tracking.
IP anonymisation is enabled. Users must consent via our cookie banner prior to tracking.
Google reCAPTCHA
Spam protection for contact forms.
Analyses hardware and software information strictly to assess risk and prevent bot abuse.
SendGrid (Twilio)
Transactional email delivery, for example order confirmations and invoices.
Adheres to strict EU-US data privacy frameworks and SCCs.
Google Ads
Digital advertising and conversion tracking.
Requires explicit user consent via cookie banner before ad-related cookies are deployed.
Booqable
Rental inventory management, online booking system, and reservation processing.
Acts as a compliant data processor for customer booking information and adheres to EU data protection laws.
Stripe
Secure payment processing and financial transactions.
Fully GDPR and PCI-DSS compliant, utilising Standard Contractual Clauses (SCCs) for international data transfers.
5. Cookies
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. Detailed information about our cookie usage is provided in our cookie consent banner.
6. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. By law we have to keep basic information about our customers, including Contact, Identity, Financial, and Transaction Data, for seven years for tax purposes.
7. Your Legal Rights (GDPR)
Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to:
- Request access to your personal data.
- Request correction of the personal data that we hold about you.
- Request erasure of your personal data.
- Object to processing of your personal data.
- Request restriction of processing of your personal data.
- Request the transfer of your personal data (data portability).
- Withdraw consent at any time where we are relying on consent to process your personal data.
